Jayco's "50 Years and Still Fun" Wins Two Davey Awards
LoSasso Integrated Marketing brought our team onboard to produce a video celebrating Jayco RV’s 50th anniversary in 2018, and the video recently won two Davey Awards – one for Best Online Film & Video for a Product and another for Best Art Direction.
The video was a blast to make – and to source art and wardrobe for! With a split screen, we seamlessly showcased the similarities of family camping in 1968 and 2018 and how Jayco has remained a source of family fun over the decades. Art played a major role in setting the scene for our earlier decade, and with a 1950’s station wagon, cat eyed glasses, and some other 60’s inspired decor, we successfully emulated a feeling of summertime nostalgia.
Check the video out below, and a big thanks to the LoSasso team for bringing us on as creative partners for this project!